Social-first

Below is my work as a Social Media Executive at a social-first creative agency. My role involves ideating, creating, and sharing content for account projects such as Panasonic UK, Panasonic Beauty, FULFIL Nutrition, and Préime DermaFacial. My role initially started as a Copywriter – however, I’ve extended into a more diverse opportunity involving the creating side. I have worked on organic and paid projects for platforms such as TikTok, Instagram, Facebook, and sometimes even OOH.

Panasonic UK & Panasonic Beauty

Panasonic needed to translate their passion for tech into a social-friendly

tone of voice
We created an editorial style offering inspiration and education to new and

existing followers.

SANS–

SANS– make sustainable, natural deodorants that inspire the senses.

Caption:

This is a sign to give your underarms a facial. Swipe for our recommended steps for happy, healthy skin.

Caption:

Immerse yourself within the world of Pinacea.

Script and recording: Me

Art Direction: My creative partner

Caption:

Finding a deodorant that works with your body can be trialing. Listen to Charlie’s story about how she came across SANS–.

Script and recording: Me

Art Direction: My creative partner

FULFIL Nutrition

FULFIL is all about making the most of the moment and feeding spontaneity with their protein bars.

Caption:

Make FULFIL bars the motivation for a great year🙌

Edited by myself.

Caption:

Making pancakes? Put that protein powder down, and try a FULFIL bar instead😜🍫 Here’s our three simple steps to making delicious chocolatey pancakes!🥞

We want to see how yours turn out, so tag us!

Filmed by my creative partner.

Edited by myself and my partner.

Préime

Préime DermaFacial is a skincare device with five treatments targeting individual skin concerns.

Their channels are a 50:50 split between B2B and B2C TOV.

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Relax and enjoy the Collagen+ radio frequency heat therapy, helping encourage natural collagen production. This supports the rejuvenated and firmer look of your skin.

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Everyone’s skin can have that glowy look, even if you suffer from dryness. That’s why our H + Z + P + Step 3: Nourish is a nourishing solution aiming to support hydration after exfoliation, for a glowing finish✨

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Glowing skin isn’t the only benefit of the Préime DermaFacial device – here is what @fozaidoo from @revereclinics has to say.

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Restore your natural glow with the Préime DermaFacial Light and Hydrate protocol.

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